One of the challenges with Enterprise Architecture and high-level design is that the solution looks good on paper, but is not possible to implement in reality. This is especially tough if we are trying some new types of solution, at least in this organisation.
Based on the need from the user and business model, a high-level design hypothesis looks like something like the image below. We have done some architecture work prior to sketching the design, i.e. an evaluation of different options of how the solution would look like, but that is a subject for a separate post.
When starting up something new, you need a business model, and you need to try it as fast as possible.
It's not that easy in a traditional company to do something new, as deliver new products, new customer segments or sell in new ways.
One of challenges I have as a photographer, is to find older photos, and even more hard, for somebody else to find one of them in a pile with decades of images.